"That government is best which governs the least, because its people discipline themselves."

-- Thomas Jefferson

"History does not long entrust the care of freedom to the weak or timid."

-- Dwight D Eisenhower

“There are two ways to conquer and enslave a nation. One is by the sword. The other is by debt.”
-- John Adams

Tuesday, August 26, 2008

The Commercial Mortgage Market: Educate The People

I have written previously about how in this market, it is critical to use more creative ways to drive business. One of the best methods that we have utilized is to provide short educational seminars to both mortgage brokers and real estate investors that are interested in learning more about commercial real estate and how financing these properties differs from financing a home.

These seminars are short, typically 45 minutes to an hour, and are completely content driven. They are generic to the market and do not advertise our firm. They take various forms ranging from in-person if the geography is right to teleseminars and webinars.

How do you generate these sessions for yourself. First decide on a topic that you want to emphasize. Then, it is once again about getting yourself out there. Our method is to reach out to groups and organizations that are always looking for speakers that can talk about a topic that is of interest to the membership.

In this business, it is extremely important to be known, but more important than that is to be know as someone that has the answers and can get things done. Just as an example, this is a flyer that we use as one of our methods of marketing a session that we are going to run. It is short, to the point, and lets the reader know how content driven it will be.


Commercial Capital Alliance/Exeter Commercial LLC
Commercial mortgage lender/broker/trainer since 1990


If You Are Interested In The Commercial Mortgage Market!

We Will Conduct A Free One Hour Session That Will Teach What You Need To Know To Analyze A Commercial Mortgage Deal.

It is critical, particularly with the current market environment, to know every sector of the mortgage market. We will teach you about NOI, Cap Rates and DSCR and how to determine if a deal is viable or a waste of your valuable time.

At the end of the session, you will feel that you have the knowledge necessary, whether you are an investor or mortgage broker, to look for commercial mortgage deals confidently. You will know the questions to ask, the information to ask for and all of the lingo of this market.

Call or email today for more information or to make an appointment! You'll be glad you did.

Michael Haltman, President
Commercial Capital Alliance/Exeter Commercial LLC
131 Jericho Turnpike, Suite 202
Jericho, New York 11753
516.741.8880
Haltman@easycommercial.com
http://www.easycommercial.com
http://www.thecommercialcapitalmortgageseminar.com



This solicitation is short, tells the story and most importantly will provide value to whoever attends. Sphere: Related Content

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